Wine is not just a beverage - it is an Experience !
And you cannot just hand an experience in a glass to someone and be done with it, you need to help the consumer understand and be immersed in the experience.
That is where Sommeliers and Service Professionals Come in ...
Usually in bigger establishments frequented with Wine Connoisseurs, the service teams know their wine and there are dedicated teams for the same, but these are very limited in number and most places with wine struggle exactly here...
The Sommeliers and Service Professionals are not only handing wine to the consumer, they are helping them understand the experience.
The Connectivity Problem comes here -
Wine is a product of Nature and if a person who literally ‘Represents’ the Wine world to the consumer cannot describe the Relation between Vines and Wines, the Basic Understanding of Viticulture, and how Nature along with the Human Spirit of Passion and Patience bring the Wine to the glass; then it is evident that the problem of disconnect lies exactly here and so does the solution…
The solution is “Guided Tasting” !
— An experience where a knowledgeable and qualified professional - Either a Sommelier or a member of the Service Staff will be able to help the consumer understand Wine - not just as a beverage but as ‘ Liquid Nature ’ …
In order to achieve this it is of utmost importance that the service team should be qualified not only in Wines but also in Vines .
An inherent and integral education in Viticulture is essential and vital for all Wine Professionals, especially for those involved in Wine Service.
An Educated Viticulture Professional is needed for the same and it is for this very purpose that we at Greenflorescence, bring to you our #LatestLaunch…
This one is for the Wine Industry ...
I am happy, Excited and Thrilled to Announce -
The "Greenflorescence Integral Viticulture Education (GIVE) Programme”
This is a Programme for Institutions, Wine Professionals, Sommeliers or anyone who has a Wine Service Team.
We have 2 offerings under the Programme :
The 'Viticulture Liaison Professional' (VLP) Certification - Level 1& 2
And
Institutional Viticulture Consultancy For Establishments
If you are a Restauranteur, F&B Head, Wine Service Professional, Sommelier or anyone who manages a Wine Service Team, then the GIVE Programme is perfectly suited for you.
Whether you wish to get Viticulture Insights for your Wine Team or Train them in Viticulture, the GIVE Programme Covers it all !
I invite you all to explore the Programme in detail and contact us to…
Make Your Team An Expert In Creating The Truly Natural Experience For Consumers, Connecting And Welcoming Them To The Real World Of Vines and Wines…
QUICK LINKS